Top 5 Social Apps Performance in Nigeria Q3 2024

In the third quarter of 2024, the top social apps in Nigeria showcased varying trends in downloads, revenue, and active users. According to data from Sensor Tower, here’s a breakdown of their performance on the unified platform.

TikTok experienced a consistent rise in weekly revenue, culminating at around $40K in the last week of September. Downloads fluctuated, peaking at over 414K in late July and then dipping to about 239K mid-September, before rebounding to 325K by the end of the quarter. Active users steadily increased, reaching approximately 7.8M by the quarter's close.

The app Second Number for Call & Text saw a gradual decline in revenue, ending the quarter at $2.4K. Downloads peaked at over 8.6K in mid-August but dropped significantly to around 2.9K in mid-September, recovering slightly to 5K by the end of the quarter. Active users followed a similar pattern, peaking at 65K in late August before falling to 55K.

Facebook maintained steady weekly revenue, reaching $2.6K in early September. Downloads surged to 564K in early August and then declined to 252K by mid-September, before rising again to 355K at the quarter’s end. Active users showed a slight upward trend, closing the quarter at approximately 29M.

SOYO-Live Chat & Make Friends experienced a modest revenue fluctuation, ending September at $891. Downloads peaked at 78K in early August but fell to 33K by late August, with a slight recovery to 45K by the end of September. Active users were highest in early August at 182K, dropping to 122K by late August, and rising again to 166K by the end of September.

Finally, BuzzCast - Live Video Chat App saw revenue increase to $1.1K by the end of September. Downloads peaked at 8K in late August, fluctuating slightly to end the quarter at 7K. Active users steadily grew, reaching a peak of 28K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.